Back Beach promotional booklet

Client: Milkbar Communications

Kay & Burton released exclusive beach front blocks at St. Andrews Beach on the Mornington Peninsula, an area that was virtually untouched by development.

We felt the area offered a classic beach holiday destination reminiscent of an earlier, untainted era. Our solution was to take a classic approach referencing a 50s photographic style and handmade stock and stitch-binding, portraying the elegant and innocent pleasures of this era.

The client's brief specified a 360 degree view of the area. To fulfill the brief each scene was shot at a different angle. As you move through the book a complete picture of St. Andrews beach unfolds.

The unexpected approach invited great interest to the project.

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backbeach promotional booklet inside spread

backbeach promotional booklet cover
backbeach promotional booklet layout design
backbeach promotional booklet layout design
backbeach promotional booklet layout design
backbeach promotional booklet layout design
backbeach promotional booklet layout design

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