Sero Apartments

Client: Milkbar Communications

Sero, a commercial office development in Southbank required a brand that would reflect the contemporary architectural approach of the building and vast open spaces and proximity to the city.

The strong diagonal lines formed a shape that could be applied to various facades, and would allow light through, as well as provide glimpses of the internal building structure.

Design outcomes:

• Brand identity
• Hero brochure
• Sales presenter
• Advertising
• Environmental signage